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Impact & Evidence

We Don't Guess.
We Measure.

170+ cross-national surveys. 100 real beta users. 1,000,000+ data points validated. Here's what the numbers say.

170+

Survey Responses

Cross-national research

100

Beta Users

Real product feedback

1M+

Data Points

Validated core logic

10s

Log Time

Avg. vs. minutes before

What 170+ People Told Us

Cross-national research validating the problem — conducted before writing a single line of code

Headline Finding

73%

of users quit traditional tracking apps within 2 weeks

The #1 reason cited: too time-consuming. Not lack of motivation. Not lack of interest. The apps themselves drove abandonment.

68%

said logging a single meal took more than 2 minutes

Feedii target: under 10 seconds

81%

felt judged or guilty using existing apps

Feedii: zero red warnings, zero guilt language

59%

wanted to track but didn't know where to start

Feedii: zero-friction onboarding, no food database

Survey Methodology

Sample

170+ respondents across US, China, and SE Asia markets

Demographics

Ages 16–35, mixed gender, health-conscious or diet-curious

Method

Structured questionnaire + open-ended qualitative follow-up

Before Feedii vs. After Feedii

What our 100 beta users reported after their first week

Other Calorie Trackers

Avg. logging time3–5 min
Retention at 2 weeks27%
User-reported guilt81%
"Gave up" within 7 days52%

With Feedii

Avg. logging time< 10 sec
Retention at 2 weeks74%+
User-reported guilt< 5%
"Still using at day 7"88%

Logging Time: Feedii vs. Traditional Apps

MyFitnessPal
4–6 min
Cronometer
3–5 min
Lose It!
2–4 min
Feedii
< 10 sec

Based on user-reported times from our 170+ survey study

What Beta Users Say

Real feedback from 100 users who tested Feedii before launch

S

Beta User, 22

Los Angeles, CA

“I've tried every tracker. This is the first one I've used past day 3. It just doesn't feel like work.”
M

Beta User, 19

Berkeley, CA

“The 10-second thing is real. I log while walking to class. I've never done that with any other app.”
J

Beta User, 26

New York, NY

“Finally an app that doesn't make me feel bad. I missed two days and it just said ‘welcome back’. That's it.”

Validation Milestones

The evidence trail from idea to shipped product

Phase 1

Problem Validation

✅ Complete
  • 170+ survey responses collected across 3 countries
  • Identified top 3 pain points: friction, guilt, no insights
  • Confirmed willingness-to-pay at $0.99–$9.99/mo tier

Phase 2

Technical Validation

✅ Complete
  • 1,000,000+ data points processed through AI pipeline
  • Multi-model routing architecture built and tested
  • Sub-10-second logging confirmed across 5 meal categories

Phase 3

Market Validation

✅ Complete
  • 100 beta users onboarded — zero paid acquisition
  • 74%+ retention at 2-week mark
  • App Store submission approved, live in US market

Phase 4

Scale & Grow

🚀 In Progress
  • Campus ambassador program (Q2 2025)
  • AI meal photo recognition launch (Q3 2025)
  • Target: 2,000 paying users for break-even